PPWR Knowledge

PPWR explained, up to date

New topics and practical questions on the EU Packaging Regulation – clearly prepared, the latest always first.

Sales packaging, grouped packaging, shipping packaging, service packaging or transport packaging? The correct classification is far more than a question of terminology. It governs, among other things, system participation, labelling, technical documentation and further legal obligations.

Two regulatory areas meet here: the German Packaging Act (or the future packaging law) governs in particular registration and system participation. The PPWR governs, among other things, product conformity, labelling, conformity assessment, technical documentation and the EU declaration of conformity.

Transport packaging that typically does not arise at the private end consumer is generally not subject to system participation under the German Packaging Act. Nevertheless, it is still generally subject to the product and conformity requirements of the PPWR. These include in particular:

  • identification marking under Article 15(5)
  • Erzeuger details under Article 15(6)
  • conformity assessment under Article 38
  • technical documentation under Annex VII
  • EU declaration of conformity under Article 39 and Annex VIII

For labelling under Article 12, by contrast, different requirements and exemptions apply: transport packaging is generally exempt from the harmonised material labelling — e-commerce packaging, however, is not.

Shipping packaging is also often classified incorrectly. It is not transport packaging but a sub-type of sales packaging. It comprises all components used for shipping to the end consumer, for example:

  • box
  • tape
  • void-fill material
  • shipping label
  • document pouch

For the correct assessment, companies should therefore always answer three questions separately:

  1. 1

    What function does the packaging perform?

    The actual function is decisive, not the name.

  2. 2

    Where does it typically arise as waste?

    At the private end consumer or in the commercial sector — this determines system participation.

  3. 3

    What role does your company have?

    Erzeuger, Hersteller in the EPR sense, Importeur or Vertreiber — the concrete obligations follow from this.

Only the interplay of these questions shows which obligations actually exist. The overview below compares the main packaging types and shows why system participation and PPWR conformity must never be equated.

The main packaging types compared: system participation (Packaging Act) and PPWR conformity must be checked separately.

Frequently Asked Questions

Frequently asked questions about the PPWR

The most frequently asked questions about the EU Packaging Regulation — answered concisely. You can look up terms in the PPWR glossary; functional questions about the platform can be found in the FAQ.

What is the PPWR and when does it apply?

The PPWR (Packaging and Packaging Waste Regulation, Regulation (EU) 2025/40) is the new EU packaging regulation. It applies directly in all Member States and is to be applied since 12 August 2026. As a regulation, it does not first need to be transposed into national law — it takes effect directly.

Who is affected by the PPWR?

All parties first placing packaging on the market: manufacturers, importers and online retailers who place packaging or packaged goods on the market in the EU. Even a single packaged shipment to the EU market triggers the obligations.

What information must appear on every package from 12 Aug 2026?

Material labelling according to a harmonised code scheme (e.g. PAP 20, GL 70, PP 5), an understandable disposal or sorting instruction, the recycled content rate for plastic packaging, and identification of the party placing it on the market. Governed, among others, by Art. 12 and Art. 15(6) of Regulation (EU) 2025/40.

What penalties apply for breaches of the PPWR?

The fines are governed by national implementing law and can amount to up to €100,000 per infringement — higher for systematic breaches of obligations. In addition, there may be sales bans and recalls of non-compliant packaging.

May I provide the mandatory information via a QR code instead of printing it on?

Yes. The mandatory information may be printed statically OR delivered digitally via a QR code or data carrier. Our platform is made for exactly this: you print the code once and change the stored content at any time later, without producing the packaging anew.

What is the difference between the PPWR and the German Packaging Act (VerpackG / LUCID)?

The VerpackG with LUCID registration remains in place and primarily governs licensing and system participation. The PPWR supplements this EU-wide with labelling, recycled content and design obligations. LUCID registration with the Central Agency Packaging Register Foundation remains mandatory for parties first placing on the market.

From when do the harmonised material pictograms apply?

The uniform EU pictograms will be phased in via a Commission implementing act (expected 2027/2028). Until then, Decision 97/129/EC continues to apply to the material codes. Since our QR codes are dynamic, you adapt the labelling as soon as the new requirements take effect — without reprinting.

🎁 € 20 Voucher

€ 20 Voucher + PPWR Newsletter

Subscribe now and receive a € 20 voucher code — redeemable on all annual plans. Plus: regulation updates, new features, compliance tips. Maximum one email per week, unsubscribe anytime.

PPWR- QRCode.de

Dynamic QR codes for the EU Packaging Regulation. One platform for labels, compliance and transparency — made in Germany.

Company

Secure payment
VISA AMEX SEPA Apple Pay Pay Link amazon pay Klarna PayPal*

* PayPal only for one-time purchases (slot packs, file module). Stripe does not technically support PayPal for subscriptions.

What our customers say
5.0 4 reviews on Google
© 2026 Erik Eggerth · PPWR-QRCode.de · v14.72 GDPR-compliant · Data in EU-Frankfurt · Made in Germany