GS1 Digital Link
Dual-mode URL — custom slug or GS1-compliant /01/<GTIN>/10/<batch>.
Future-proof from 2027.
Features
Everything you need for packaging labelling
All platform features at a glance — from QR code creation to automated invoicing.
Step-by-step guide
The complete PPWR roadmap in 10 steps — from initial inventory to LUCID registration. With templates, checklists and a checkbox per step.
Open in guide →ZSVR / LUCID registration
Walk-through for registering with the German packaging register (LUCID) — who has to register, which data you need, how to fill in the registration form.
Open in guide →Affiliate programme
Refer us and earn on every purchase: 50% of the first monthly fee per referred subscription plus 10% on every one-time purchase. Private individuals welcome too – no business required.
Go to affiliate programme →Privacy-first
No third-party ads on the platform. Your data stays in Frankfurt, GDPR-compliant.
How it works
From zero to compliant packaging in 6 steps
We'll show you how to go from your dashboard to a ready PPWR scan landing page — step by step, with real screenshots from the platform.
- 1 Step 1
Your dashboard — your control centre
After login, your personal dashboard opens. From here you reach all tools: create and manage QR codes, use the label designer and your central file library.
Below you'll find orders & billing (subscription, invoices, affiliate), the support area with your tickets, and settings for security (password, 2FA) and account (company data, billing e-mail, language).
- 2 Step 2
Manage your QR codes at a glance
In My QR codes you see all your codes at a glance. Sort by created date, title or status. Filter by „All", „Active", „Paid" or „Draft".
Structure your codes via categories (e.g. „Corrugated", „Food") and folders (e.g. by product line or batch). Codes without assignment appear under „Unsorted" — from there you move them into the right structure with one click.
- 3 Step 3
Build a QR code — four areas, one page
The QR code editor has four cooperating areas:
1. Design studio — choose module style, colours, eye shape and an optional logo. The live preview shows the result instantly.
2. Download area — export as PNG, SVG (vector), JPG or print-ready PDF (1200 dpi).
3. Content section — decide what the end customer sees after the scan (see step 4).
4. Scan statistics — documents scans, country of origin and history — GDPR-compliant, without IP storage. - 4 Step 4
Three target types — your choice
Your QR code is fully customisable — adapt module style and shapes, colours, background and the eye markers (the closed corner squares) to your branding. An optional logo in the centre completes the look.
And you decide freely where your QR code leads:
① Hosted PPWR page — a landing page we host with all mandatory information (see step 5). Editable anytime without reprinting.
② File directly — declaration of conformity, technical data sheet etc. as PDF. The scan opens the file directly.
③ External redirect — your homepage or a product subpage. You keep full control over the target.See an example landing page: ppwr-qrcode.de/qTsn6zN2nW7v
- 5 Step 5
Design the scan landing page — the block editor
If you chose „Hosted PPWR page", you design the landing page in the block editor — completely without coding.
Global design: adapt page background, card style, font and accent colour to your branding, optionally your own logo. Blocks via drag & drop: title, field values (article/batch number, material, size), producer details, contact, images and files — as many as you like, freely sortable. The live preview in smartphone format shows every change instantly.
With „Save", your changes go live immediately — the QR code on the packaging stays scannable, unchanged.
- 6 Step 6
End-customer landing page — fully customisable
This is what a typical scan landing page looks like. Mandatory information such as article/batch number, LUCID registration, material, quality, size and packaging producer is presented in a clearly structured way.
You can attach documents (declaration of conformity, technical data sheets), embed pictograms (recycling, fragile) and serve the page in 6 languages. Layout and order of blocks are fully drag-and-drop — from font, through colours, to the overall composition.
Always mobile-optimised: the scan landing page is automatically rendered in smartphone format — because around 99 % of all end customers scan the QR code with their phone. Fast loading times, large type and easy-to-tap buttons come built in.
Start for free
Try it first — then decide
Create a free account and try everything: draft designs, create QR codes, test layouts, build your scan landing page. When you're ready, you have two paths — depending on how you use your packaging.
One-time purchase — static
One QR code, paid once, with fixed content. Ideal for packaging you only print once.
- No subscription, no follow-up cost
- Content stays permanently available
- Perfect for one-off runs and test prints
Subscription — dynamic
Flexible plans with dynamic QR codes. The scan page content stays editable at any time — the QR code on the packaging never has to be reprinted.
- Update content anytime without reprinting
- Multiple codes, categories, folders included
- Keep mandatory information current — even after regulation updates